MARKETING MANAGER

A Marketing Manager oversees and implements marketing strategies for an organization, focusing on brand image, communications, and promotional campaigns. Also manage marketing research, including brand awareness, market trends, and target consumer analysis. Key responsibilities include developing marketing plans, collaborating with stakeholders, and executing marketing activities like advertising and social media campaigns.

Key Responsibilities of a Marketing Manager :

• Strategic Planning : Develop and implement marketing strategies aligned with business goals.
• Campaign Management : Manage and execute marketing campaigns across various channels (traditional, digital, social media).
• Brand Management : Oversee and maintain brand image and identity.
• Market Research : Conduct research to understand market trends, customer behavior, and competitive landscape.
• Stakeholder Communication : Collaborate with internal and external stakeholders (agencies, vendors, etc.).
• Performance Monitoring : Track and analyze marketing performance metrics (e.g., website traffic, social media engagement).
• Budget Management : Develop and manage marketing budgets.
• Team Leadership : May supervise a team of marketing professionals.
• Experience in AI software to manage social account