ROLE OBJECTIVE :
To drive and manage marketing initiatives for Education services and education-related content production with the end goal of engaging our audience, generating qualified leads and increase the company's brand awareness to the public.
WHO WE ARE :
We are AGrader Learning Centre, a tuition and enrichment chain with 13 outlets island wide.
With our team growing, we are seeking an experienced Digital Marketing Executive to join and work closely with the management team to drive initiatives and manage all social media and digital marketing initiatives with the goal of increasing the company's brand presence in the marketplace.
Job Responsibilities :
- Brainstorm creative growth strategies, develop creative assets, content and campaigns to increase brand presence
- Design user-centric web pages, landing pages, emails, display ads, and product messages various different distribution platforms.
- Strategize, implement and manage social media marketing initiatives to increase the company's presence across social media platforms (Facebook, Instagram, etc)
- Plan and execute digital marketing advertisement campaigns on Google (e.g. SEO / SEM / GDN), YouTube and Facebook
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Plan and execute Electronic Direct Mailers (EDM) to drive engagement with customers
Job Requirements :
At least a Diploma in Business Administration / Mass Communication or its equivalentHave minimum 2 years of Digital Marketing related work experiencePassion in developing a career in the Education IndustryExperience and knowledge in Copywriting (Excellent verbal & written English skills) in a plus-pointTechnical knowledge of Google Adwords, SEM, SEO, GDN, Facebook Ads and other social media managing platforms is a plusA great eye for detail - From words to visuals, the final article / page will need to look their bestSelf-motivated with the ability to work independently as well as collaborating in a teamIf this sounds like the beginning of a great new challenge for you...
Click on the " Apply Now " button right below, send us your resume and portfolio (if applicable) so at least we know who you are, and we will be in touch with you within 5 working days.
We look forward to hearing from you!