About the Company
Our client is a prominent player in the regional events and hospitality space, widely recognized for hosting large-scale international exhibitions, conferences, and corporate functions. With a reputation for operational excellence and innovation, the organization offers flexible event spaces, award-winning services, and advanced digital infrastructure, all designed to deliver seamless, high-impact experiences.
Key Responsibilities
- Design and lead holistic digital marketing strategies across web, mobile, and social platforms to enhance brand visibility, grow digital traffic, and convert online sales.
- Drive online revenue growth through new digital channels, optimizing direct booking capabilities and e-commerce offerings.
- Lead the innovation, development, and lifecycle management of digital products, identifying customer needs, building business cases, and executing market launches.
- Collaborate closely with Sales, Operations, and Technology teams to ensure alignment between commercial goals and digital activations.
- Oversee continuous improvements to the website and digital platforms, ensuring a seamless user journey, high conversion rates, and CRM integration.
- Monitor customer behavior, analyze market data, and identify strategic opportunities for new services, bundles, or digital touchpoints.
- Lead and mentor a cross-functional digital and marketing team, providing guidance, coaching, and performance oversight.
- Report key metrics, campaign outcomes, and product performance insights to senior stakeholders, with actionable recommendations for optimization.
Qualification
A degree in Marketing, Business, Communications, Digital Media, or a related discipline; postgraduate education a plus.8-10+ years of progressive experience in digital marketing, online sales, and product development, ideally within hospitality, tourism, or event-related industries.Proven track record in taking traditional services online and generating measurable business outcomes.Proficiency in online / e- commerce customer acquisition tools including Google Analytics, paid search, social campaigns, and UX / UI best practices.Strong leadership capabilities with a collaborative approach to cross-team execution.Innovative mindset with strong business acumen and a passion for emerging tech trends in the digital space.Suitable candidates, please email your resume to edward@theedgepartnership.com .
Please note that due to the high number of applications only shortlisted candidates will be contacted.
EA License : 16S8131
Recruiter License : R25129208