Regional Head of E-Commerce APAC

Job Description

As the Regional Head of E-Commerce APAC , you are responsible for the sales performance, customer experience, and the overall profitability of a regional COS online store. In this role, you lead the E-Commerce Team to ensure the region runs in the most efficient way. You conduct the strategic planning and all operational as well as commercial activities.

The Regional Head of E-Commerce APAC reports to the Managing Director APAC in Singapore.

What you will do :

• Develop and execute the digital sales strategy for the APAC region, aligned with COS's overall goals and brand vision.
• Lead and develop the Regional E-Commerce Team, guiding recruitment, performance management, and career growth while fostering a people-first culture.
• Work closely with Regional Management, Global E-Commerce, Marketing, IT, and Merchandising teams to align strategies, share feedback, and ensure smooth operations.
• Analyze sales data and performance, implementing strategies for growth and optimizing the online customer experience.
• Enhance the online shopping experience, focusing on customer retention and improving site functionality, garment rotation, and overall visibility.
• Manage the online channel budget and P&L, ensuring financial targets are met.
• Drive operational improvements, adopting new technologies and practices to maintain competitiveness in the APAC market.

Job Description

As the Regional Head of E-Commerce APAC , you are responsible for the sales performance, customer experience, and the overall profitability of a regional COS online store. In this role, you lead the E-Commerce Team to ensure the region runs in the most efficient way. You conduct the strategic planning and all operational as well as commercial activities.

The Regional Head of E-Commerce APAC reports to the Managing Director APAC in Singapore.

What you will do :

Qualifications

Alignment to our company values is the most important characteristic we look for in all new joiners. Our values are the behaviours that we appreciate above and beyond anything else. We are open-minded and curious , we dare to be different , we believe in constant improvement and we empower and trust you to take ownership. Our values are part of who we are, what we stand for and how we act.

What You Need To Succeed

Additional Information

This is a full-time position based in our Singapore office.

Benefits

We offer all our employees attractive benefits with extensive development opportunities around the globe. All our employees receive a 25% staff discount usable on all our H&M Group brands in stores and online. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here.

In addition to this colleagues also receive

Inclusion & Diversity

At COS we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organisation. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, on what we perceive possible and on how we choose to relate to our colleagues and customers all over the world. Hence all diversity dimensions are taken into consideration in our recruitment process.

Ready to apply? Click on the I’M INTERESTED link where you can upload your CV securely. Once we have received your application, we will keep you updated regularly about the status of your application so please look out for our email.

Please note this position is offered on a local contract, therefore you should have the legal right to work in Singapore before applying. Other candidates are welcome to register their interest and we will keep you in mind for future opportunities.

We are looking forward to hearing from you!

Seniority level

Seniority level

Director

Employment type

Employment type

Full-time

Job function

Job function

Other

Industries

Retail

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