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Regional Marketing Manager (Philippines, SMB) - 7mths

PERSOLKELLY SINGAPORE PTE. LTD.D01 Cecil, Marina, People’s Park, Raffles Place, SG

30+ days ago

Job description

Roles & Responsibilities

Responsibilities

Develop multi-channel, scalable activation strategy and go-to-market plan to grow the pipeline for small medium businesses in Philippines, driving new cash activated accounts and revenue growth in collaboration with internal and external stakeholders.
Design, oversee and execute marketing campaign solutions working in close collaboration with cross functional partners incl. Sales, Marketing Solutions, Growth, Product, Vendor, Online Shop and external partners, to drive demand for Company for Business advertising solutions.
Build or adapt compelling program narratives, content and marketing assets to address unique market needs, including by leveraging market insights to inform content needs, and owning the communication of content strategies and timelines to cross functional partners and stakeholders
Create and lead full-funnel seasonal and evergreen campaigns (both online and offline), to a variety of audiences (advertisers, agencies, end users), including developing and executing events that align with business objectives and drive business goals
Develop and execute marketing strategies across various digital platforms.
Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled to other campaigns, and / or across other APAC regions
Oversee the execution of campaign and content strategies through the management of third party vendors / agencies.

Requirements :

5-8 years of experience in B2B marketing for Small & Medium Businesses industry in Philippines, and ideally with experience working across APAC markets

Strong knowledge of digital ads media sales and marketing processes, with an understanding of Company's Business advertising solutions as a plus

Strong knowledge of e-Commerce platforms and marketing processes

Strong understanding of and proven success in digital marketing strategies, email and messaging marketing tactics, organic and paid media tactics, and lead management

Experience at a highly dynamic, high-growth tech company or consulting

Excellent organization and project management skills with the capacity to manage multiple complex projects at once, and a proven track record of building and executing programs with a wide range of cross-functional stakeholders

Fast learner with a good sense of judgment and original thinking. Ability to thrive in ambiguity and adjust quickly to change

Excellent analytical skills and the ability to craft actionable insights from complex data

Have a commercial mindset with a history of delivering against stretched performance goals

Ability to identify opportunities, develop project scope and independently lead from ideation to execution

Creativity and a strong grasp of market trends and consumer behavior to craft strategies that align with business objectives and maximize market impact

Excellent interpersonal skills, including the ability to build, manage and influence agencies / virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.

Excellent communication skills.

Interested candidates, please click on the following link to begin your job search journey and submit your curriculum vitae (CV) directly through the official PERSOLKELLY job application platform - GO.

By sending us your personal data and CV, you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for account creation in GO and the purposes set out in the Privacy Policy https : / / www.persolkelly.com.sg / policies . You acknowledge that you have read, understood, and agree with GO’s Terms of Use https : / / go.persolkelly.com / Tac and the Privacy Policy. If you wish to withdraw your consent, please email us at dataprotection@persolkelly.com. Please feel free to contact us if you have any queries.

PERSOLKELLY Singapore Pte Ltd

RCB No. 200007268E

EA License No. 01C4394

Reg. R1770602 (Teng Min Yee)

Tell employers what skills you have

Excellent Communication Skills

Tactics

Management Skills

Sales

Analytical Skills

Interpersonal Skills

B2B Marketing

Marketing

Strategy

Project Management

Digital Marketing

Virtual Teams

Revenue Growth

Consulting

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Marketing Manager • D01 Cecil, Marina, People’s Park, Raffles Place, SG