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Senior Executive, Digital Marketing - PEOPLE PROFILERS PTE. LTD.

PEOPLE PROFILERS PTE. LTD.D01 Cecil, Marina, People’s Park, Raffles Place, SG

5 days ago

Job description

Roles & Responsibilities

Job Highlights

Regional digital marketing exposure
Work with AI, automation, and data tools
Dynamic and collaborative team environment

Key Responsibilities

E-Commerce & Digital Performance Marketing

Plan and optimize digital campaigns (SEM, SEO, social) to improve traffic and ROI

Run A / B testing and conversion funnel optimization

Collaborate with sales teams to ensure competitive positioning across markets

Loyalty & Personalization

Develop loyalty programs and engagement campaigns

Use customer data and AI to drive personalization and increase retention

Advocate for customer-first strategies in marketing initiatives

Analytics & AI Integration

Monitor competitor activity and evaluate campaign performance

Build dashboards to report on key metrics (acquisition, retention, conversion)

Pilot and implement AI tools such as chatbots and predictive analytics

Requirements

3–4 years of hands-on digital marketing experience (regional or multi-market preferred)

Strong knowledge of SEM, SEO, and social performance campaigns

Experience in e-commerce, loyalty, or personalization strategies

Proficient in marketing analytics and dashboard tools

Exposure to AI-driven marketing tools is an advantage

Familiarity with CMS / e-commerce platforms like Sitecore is a plus

Strong communication and collaboration skills

Please kindly send in your updated CV to candy.lim@peopleprofilers.com .

Your interest will be treated in strict confidence.

Lim Yi Tian, Candy

DID : 6950 9738

People Profilers Pte Ltd

http : / / www.peopleprofilers.com

EA License No. 02C4944

Registration No. R1109829

Tell employers what skills you have

SEM

Dashboard

Advertising

Social Media

Predictive Analytics

Marketing

Digital Marketing

Advocate

Copywriting

Ab Testing

Google Ads

Facebook

Google Analytics

SEO

Marketing Analytics

Adobe Photoshop

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Digital Marketing Executive • D01 Cecil, Marina, People’s Park, Raffles Place, SG