Product Marketing Specialist (Finance industry) - Islandwide, SG

Roles & Responsibilities

• Contract role
• Implement strategic go-to-market plans to drive sales and increase market share for products.
• Enhance product visibility through targeted marketing campaigns, distribution training, sales tool creation, and partnership efforts, collaborating with product managers, sales teams, compliance, and stakeholders to expand market share.
• Craft compelling value propositions, messaging, and marketing content based on insights and data, tailored for key target audiences.
• Develop and create below-the-line marketing materials for product launches, showcasing unique selling points and addressing customer pain points. This includes brochures, playbooks, eDMs, webpages, videos, and other content.
• Collaborate with cross-functional teams (Business Development, Product, Corporate Affairs, Segments, Business Analytics, etc.) to meet business, commercial, and marketing objectives for the year.
• Focus on flawless execution, teamwork, attention to detail, creativity, and strong coordination of timelines and budgets to manage marketing deliverables.
• Oversee post-campaign reviews, tracking KPIs, gathering insights, and evaluating campaign effectiveness to identify key takeaways for future initiatives.

Interested applicants please send your resume in MS Word format and attention it to Rachel Yeo (R22104385).

Shortlisted candidates will be notified

Data provided is for recruitment purposes only

www.ambition.com.sg

EA Registration Number : R22104385

Business Registration Number : 200611680D. Licence Number : 10C5117

Tell employers what skills you have

Management Skills

Budgets

Collaborating With Product Managers

Product Marketing

Marketing

Product Management

MS Word

Attention to Detail

Digital Marketing

Business Analytics

Business Development