APAC Product Marketing Lead

The international product marketing team is responsible for increasing product awareness and adoption in key geographic regions. The team achieves this by gathering customer insights to inform stripe's product strategy, spearheading go-to-market strategy and product launches and collaborating with customer-facing and product teams to drive product adoption

About the role

We're seeking a senior product marketing leader to drive stripe’s product growth and adoption across APAC. This is a pivotal role, responsible for leading a team of regional PMMs, shaping strategy, and driving high-impact execution across markets. you will act as a key partner to product, sales, and marketing leadership globally—translating stripe’s product vision into regional momentum and results.

This is a leadership role with broad strategic accountability across multiple markets, products, and channels. It’s ideally suited to a leader who brings deep functional expertise, strong people leadership, and the ability to operate at both 30,000 feet and ground level.

What you’ll do

• Define the APAC product marketing priorities in alignment with product and GTM strategies.
• Identify and pursue growth opportunities across Stripe’s portfolio—especially in priority markets and high-potential segments.
• Translate business priorities into actionable regional plans across strategy, messaging & launch, and enablement & growth.
• Lead the generation of regional market insights—across customer needs, vertical trends, competitive moves, and product performance.
• Influence product strategy by advocating for APAC customer needs and surfacing regional opportunities to global PMM and product leaders.
• Drive regional launch strategy and execution for major products, features, and GTM initiatives.
• Develop localised messaging frameworks and narratives that resonate deeply with buyers across segments and geographies.
• Partner with demand generation, comms and brand to align messaging and storytelling across touchpoints.

GTM enablement & growth

Performance, impact & reporting

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply.

Qualifications

Must have :

Preferred :

Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in our Bucharest, Romania site have an 80% in-office expectation, and those in Stripe Delivery Center roles in Mexico City, Mexico and Bengaluru, India work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.

The annual salary range for this role in the primary location is S$312,000 - S$468,000. This range may change if you are hired in another location. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions / sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and specific location. Applicants interested in this role and who are not located in the primary location may request the annual salary range for their location during the interview process.

Specific benefits and details about what compensation is included in the salary range listed above will vary depending on the applicant’s location and can be discussed in more detail during the interview process. Benefits / additional compensation for this role may include : equity, company bonus or sales commissions / bonuses; retirement plans; health benefits; and wellness stipends.

At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.

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