Senior Marketing Manager (Southeast Asia Market)

Roles & Responsibilities

About the Role

We are an established international school in Singapore seeking an experienced and results-driven Senior Marketing Manager (Southeast Asia Market) to lead our marketing and student recruitment efforts.

The ideal candidate will bring strong regional networks in the education industry – particularly in Southeast Asia and Western markets, a strategic mindset, and a proven record of driving student enrolment through creative marketing campaigns and international partnerships.

Key Responsibilities

1. Strategic Planning & Leadership

• Develop and execute the school’s annual marketing and student recruitment strategy aligned with enrolment targets and brand objectives.
• Oversee budgeting, performance tracking, and marketing analytics to ensure effective allocation of resources and measurable outcomes.
• Manage the performance and development of marketing and recruitment team, including the digital marketing and admissions support teams, setting clear KPIs and ensuring alignment with school enrolment goals.
• Ensure timely completion and submission of all reports required by SSG and other relevant authorities.

2. Student Recruitment & Admissions Growth

3. Marketing & Communications

4. Market Research & Analysis

5. Partnerships & Stakeholder Engagement

Requirements

Application

Interested applicants are invited to send their CV to recruitment@fis.edu.sg

Only shortlisted candidates will be contacted.

Tell employers what skills you have

Market Research

Lead Generation

Strategic Planning

Management Skills

Leadership

SEM

Social Media Management

Digital Marketing

Team Management

Budgeting

SEO

Marketing Analytics