Roles & Responsibilities
Channel Development Associate – Strategic Growth (Camel Milk Wellness)
Location : Singapore
Industry : Luxury Wellness / Functional Nutrition
Company : LF Health & Beauty Solutions Pte Ltd
LF Health & Beauty Solutions is seeking a proactive and resourceful Channel Development Associate to help expand our market presence for Wangyuan Bactrian camel milk powder. This entry-level role is ideal for someone passionate about wellness branding, consumer education, and strategic outreach. You’ll support the identification and activation of new channels—such as franchisees, institutions, and direct-to-consumer platforms—within Singapore, excluding traditional offline retail.
Job Scope
Channel Outreach & Activation
- Assist in identifying and reaching out to potential offline partners including wellness franchises, clinics, educational institutions.
- Support onboarding and relationship-building with selected partners aligned to our luxury wellness positioning.
- Maintain organized records of outreach efforts, partner feedback, and follow-up actions.
Sales Support & Campaign Execution
Collaborate on tailored outreach campaigns targeting new consumers through offline activitiesTrack partner engagement and assist in optimizing conversion and retention strategies.Market Research & Insights
Conduct basic market scans to identify new channel opportunities and consumer trends in Singapore.Assist in comparative nutrition storytelling and positioning of camel milk against conventional alternatives.Provide input to refine messaging and campaign assets based on partner and consumer feedback.Partner Enablement
Help prepare training materials and product guides for partners.Support digital lead generation efforts and influencer activation.Ensure partners are updated on product features, certifications, and promotional activities.🎓 Requirements
Education & Experience
Diploma or Bachelor’s degree in Business, Marketing, or related field.1–3 years of experience in business development, partnerships, or marketing support—preferably in wellness, F&B, or consumer health.Familiarity with Singapore’s multicultural consumer landscape is a strong plus.Skills & Competencies
Strong communication skills with bilingual fluency (English + Mandarin or preferred).Detail-oriented, self-motivated, and eager to learn in a fast-paced environment.Passion for wellness, nutrition education, and multicultural branding.🌟 Benefits
Performance Bonus : Incentives tied to outreach success and channel activation.Learning & Growth : Hands-on exposure to luxury wellness branding and strategic channel development.Collaborative Culture : Work directly with the founder and creative team on high-impact campaigns.Tell employers what skills you have
Negotiation
Market Research
Lead Generation
Lifestyle
CSS
Channel
Targeting
Sales Operations
Communication Skills
Presentation Skills
Customer Satisfaction
Nutrition
Storytelling
Business Development
Brand Awareness