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Head of Marketing Campaigns- (Digital Financial services) - RANDSTAD PTE. LIMITED

Head of Marketing Campaigns- (Digital Financial services) - RANDSTAD PTE. LIMITED

RANDSTAD PTE. LIMITEDD01 Cecil, Marina, People’s Park, Raffles Place, SG
7 days ago
Job description

Roles & Responsibilities

About my client

My client is a fast-growing, globally trusted multi-asset broker with a presence in over 100 countries and they have evolved into a comprehensive platform offering a full suite of trading solutions across various asset classes.

As part of their business expansion they are seeking a visionary and strategic Head of Marketing Campaigns where you will develop and execute a cohesive marketing strategy that drives business growth and brand consistency across all channels.

About the role

Reporting to the CEO, your responsibilities would includes

  • Develop and execute a comprehensive integrated marketing strategy that supports product launches, promotional calendars, and key growth objectives.
  • Oversee the entire campaign lifecycle, from initial concept and development to execution and post-launch analysis. Ensure campaigns are optimized for effectiveness and impact.
  • Serve as the central point of contact for marketing initiatives, working closely with product, CRM, content, paid media, and community teams to ensure seamless execution and consistent messaging across all touchpoints.
  • Work within the constraints of a regulated industry, ensuring all marketing materials and campaigns adhere to compliance workflows and legal requirements.
  • Utilize data and analytics to measure campaign performance, generate insights, and inform future marketing strategies

Skills and experience

  • At least 10 years of marketing experience, including in a senior, cross-functional leadership position and ideally had experience leading a start-up through its growth phase, demonstrating an understanding of agile business practices
  • With industry background in proven experience in financial services, trading, fintech, or others fast-paced digital business is essential.
  • if you are interested in the position, please click “apply” David Lerh (EA : 94C3609 / R1769977)

    Tell employers what skills you have

    CRM

    Management Skills

    Leadership

    Social Media

    Marketing Strategy

    B2B Marketing

    Agile

    B2B

    Project Management

    Digital Marketing

    Technical Ability

    Integrated Marketing

    Social Media Marketing

    Ab Testing

    Facebook

    Financial Services

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    Digital Marketing • D01 Cecil, Marina, People’s Park, Raffles Place, SG