Assistant Marketing Manager (Events & DigitalMedia)

Job

Summary : The Assistant

Marketing Manager will play a key role in driving the digital

presence, events and online engagement for projects. This

individual will be responsible for executing digital marketing

campaigns, managing social media accounts, optimizing the

association or project's website, and supporting online content

initiatives to enhance the visibility of the association's mission

and events. The ideal candidate will have a strong understanding of

digital marketing strategies, social media platforms, and website

management.

Key

Responsibilities :

Campaign Execution : Develop

and implement digital and event marketing campaigns across various

channels (social media, email marketing, website, paid media, etc.)

to promote the association's events, programs, and

initiatives.

Content Creation

& Management : Create compelling digital content

(e.g., blog posts, articles, newsletters, videos, and graphics)

that aligns with the goals and audience interests.

Social Media Management :

Manage and grow the social media presence on platforms like

Facebook, LinkedIn, Instagram, and others. Schedule posts, engage

with followers, and monitor trends.

Website Optimization :

Oversee the content management of the website, ensuring that it is

up-to-date, user-friendly, and optimized for search engines

(SEO).

Email

Marketing : Design and execute email marketing

campaigns, including newsletters and event promotions, to engage

members and prospects.

Search

Engine Optimization (SEO) : Implement on-page and

off-page SEO strategies to improve search rankings and drive

organic traffic to the association's website.

Paid Advertising : Assist in

managing digital advertising campaigns (Google Ads, Facebook Ads,

etc.), monitoring budgets, and analyzing the ROI of paid marketing

efforts.

Member

Engagement : Leverage digital platforms to engage

with members and stakeholders, encouraging participation in the

activities, events, and initiatives.

Brand Consistency : Ensure

all digital content aligns with the brand guidelines and

voice.

Collaboration : Work closely

with other departments, including event management, membership, and

communications teams, to align digital marketing efforts with

broader organizational goals.

Leadership : to lead a team

of marketing executives in ensuring timely and consistent delivery

of marketing

objectives

Skills

Qualifications :

Proven experience (at least 2 year) in

marketing.

Solid understanding of digital

marketing tools and platforms.

Familiarity

with SEO techniques, website management, and content management

systems (CMS) is a plus.

Strong knowledge of

social media platforms and trends.

Experience

with email marketing tools and campaign design.

Excellent written and verbal communication skills, with

an ability to create engaging content.

Analytical mindset with the ability to interpret data and

make data-driven decisions.

Proficiency in

Microsoft Office Suite and digital design tools (e.g., Adobe

Creative Suite, Canva).

Ability to multitask

and manage multiple digital projects simultaneously.

Strong attention to detail and organizational

skills.

Ability to lead a

team

Preferred

Qualifications :

Degree & above specialised in

marketing

Compensation :

• Competitive salary based on experience.

Additional benefits, including insurance and project

incentives.

Overseas travelling

opportunity