Event Marketing Manager

My client provides business executives from around the world with access to tailored conferences, large scale events, virtual events and digital content keeping them up-to-date with industry trends, producing an unrivalled portfolio of market leading “must attend” events in every industry. As part of growth plans a new role has arisen for a B2B Marketer to work on their largest events.

Key responsibilities and accountabilities

As an Events Marketing Manager, you will have complete bottom-line responsibility for creating and executing innovative, international marketing plans deploying online and offline direct marketing initiatives.

Specifically, the role involves :

• Formulating and executing targeted marketing strategies for your portfolio of international events
• Forging mutually beneficial marketing partnerships with associations and publications
• Utilitising a full range of online marketing tactics, including social media, SEO and PPC
• Nurturing customers up the advocacy ladder by engaging them with tailored marketing copy
• Preparing all promotional copy and collateral
• Establishing close working relationships with our exhibitor clients
• Establishing effective working relationships with speakers and sponsors to gain their buy in to promote our events through podcasts, webinars and webcasts
• Working closely with other internal departments to achieve project objectives
• Hitting agreed targets for direct revenue generation and lead generation whilst closely managing the event marketing budget

Desired skills and Experience

What we offer

Circa $5000- 6500 per month + Bonuses + Benefits

We are an equal opportunities employer and welcome applications from all qualified candidates.

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