Perform data extraction from internal databases, email marketing tools and Google Analytics.
Manage and update customer centric data analysis, data visualization, segmentation and predictive modeling methods to provide insights and drive decision-making.
Monitor customers' behavior to convey our delivery service to each customer segment.
Compile, identify trends, and evaluate data to support the E-Commerce team in decision-making.
Identify and track KPIs on web traffic and lead conversion funnels.
Identify, model, and evaluate opportunities to improve customer acquisition and retention.