1. University degree;
2. 5-8 years’ experience in brand marketing, journalism or PR across SEA;
3. Excellent writing skills with proven ability to convert (website, blog, email, social);
4. Comfortable managing relations with senior leadership and regional stakeholders;
5. Organised, detail-oriented and able to excel with minimal supervision in dynamic environment;
6. Excellent communication skills and preferably bilingual in English and Mandarin;
7. Experience working with cross-functional teams and cultures in Southeast Asia;
8. Reads widely and passion for continuous learning and career development.
1. Brand strategy, including the setting up and execution of style guides, brand guidelines, brand vision and positioning for Atome, Genie and ADVANCE.AI brands;
2. Planning and execution of all communication on all channels, including email, website, blog, social media (LinkedIn), paid media, content marketing, webinars and events (internal / external) to support audience growth and lead generation;
3. Create and manage promotional collateral with product and design team to establish and maintain brand awareness;
4. Secure positive media coverage for new partnerships, product launches and executive profiling for all brands under the group;
5. Daily media monitoring and reporting of earned media + market intelligence;
6. Plan and execute LinkedIn content strategy to grow followers and engagement
7. Competitor and customer insights analysis.