Your new company
You’ll be joining a fast‑growing organisation undergoing an exciting transformation — shifting from an influencer‑marketing specialist into a full‑fledged influence‑led creative agency. The company is known for strong end‑to‑end campaign execution and is now investing heavily in elevating its strategic, insight‑driven, and culturally resonant creative capabilities. Influencers and culture shapers sit at the heart of everything the team builds, from brand storytelling to innovative campaign thinking.
Your new role
Developing and institutionalising the organisation’s creative strategy framework
Leading influence‑centred ideation and campaign architecture
Enhancing pitch storytelling and deck narrative quality
Guiding cross‑functional teams to embed strategic thinking into their work
Delivering flagship campaigns that redefine influence‑driven creativity
Coaching account and community teams into confident strategic storytellers
What you'll need to succeed
8–15 years’ experience in creative strategy, brand strategy, or integrated marketing
A background in social‑first or hybrid creative agencies (, We Are Social, BBH, Virtue, TSLA, AnalogFolk)
A strong portfolio of campaigns where influencers were central to the creative idea
Outstanding storytelling, pitching, and client‑facing skills
Deep fluency in cultural and social trends, with an instinct for audience behaviour
The ability to lead cross-functionally with empathy, clarity, and a collaborative mindset
A builder attitude — someone who thrives in shaping new capabilities from the ground up
High EQ, strong coaching instincts, and an ego‑free approach to leadership
What you'll get in return
Build and own a new creative strategy discipline from scratch
Define how influence becomes a core creative force for brands
Lead industry‑defining flagship campaigns
Elevate teams across the organisation into stronger, more strategic thinkers
Strengthen the company’s external reputation as a leader in influence‑driven creativity
Creative Strategy Director Marketing Agency • Singapore