Drive e-commerce growth and profitability across multiple platforms. Harness data-driven insights to optimize campaigns and boost brand visibility.
About This Role
- We are seeking an experienced executive to lead our e-commerce efforts, driving sales and revenue growth while exploring new opportunities.
Main Responsibilities
Develop comprehensive retail strategies across multiple marketplaces and platforms, ensuring seamless execution and maximum ROI.Provide strategic guidance for e-commerce demand generation and digital marketing initiatives, aligning with business objectives and key performance indicators.Cultivate strong relationships with e-commerce platforms and external agencies, fostering collaboration and innovation.Digital Marketing Initiatives
Plan and execute digital activation campaigns to strengthen engagement and generate positive feedback, leveraging social media, email marketing, and other channels.Manage KOL collaborations and live streaming initiatives for new product launches and major campaigns, maximizing reach and impact.Business Intelligence and Analytics
Identify market opportunities to grow online revenue-generating channels, analyzing market trends and competitor activity.Conduct competitive and market analyses to inform strategy, providing actionable insights and recommendations.Reporting and Data Analysis
Track and analyze data to evaluate promotion performance and operational efficiency, identifying areas for improvement and optimizing processes.