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Senior Director – Brands & Commercial Operations, APEC & Greater China

Senior Director – Brands & Commercial Operations, APEC & Greater China

Design Hotels AGWorkFromHome, Singapore, Singapore
13 days ago
Job description

Senior Director – Brands & Commercial Operations, APEC & Greater China (m / f / d)

We’re looking for an experienced and visionary Senior Director – Brands & Commercial Operations, APEC & Greater China - to drive the regional growth and commercial success of Design Hotels. This role is about shaping the long-term brand positioning, accelerating portfolio expansion, and unlocking new revenue streams – while strengthening our voice in one of the world’s most dynamic hospitality regions.

Objective

The Senior Director will lead the Brands & Commercial Operations agenda across APEC & Greater China, ensuring sustainable revenue growth and alignment with global strategic priorities. Acting as a trusted partner to Marriott Development and a key representative of Design Hotels, the role will build strong industry networks, inspire a cross-functional team, and secure Design Hotels’ position as a leading voice in hospitality.

Responsibilities

Strategic Leadership & Planning

  • Develop and execute the regional brand and commercial strategy
  • Identify and pursue new business opportunities to expand the member hotel portfolio
  • Establish and manage strategic partnerships across the region
  • Create and manage regional revenue and cost budgets
  • Drive innovative campaigns and brand activations with member hotels
  • Align the APEC & GC agenda with global priorities and event calendars
  • Lead a cross-functional team across portfolio development, brand, sales, and support
  • Inspire, coach, and develop future leaders within the region
  • Foster a collaborative, high-performing, and brand-aligned team culture

Key Focus Areas

  • Grow the hotel portfolio with brand-aligned, high-quality properties
  • Lead regional sales operations and deliver excellence across all segments
  • Represent Design Hotels at trade events, sales missions, and industry forums
  • Strengthen relationships with existing member hotels and identify new opportunities
  • Oversee execution of brand activations and regional PR initiatives

    • Revenue Generation & Cost Management

  • Define strategies to grow incremental and commission-based revenue
  • Optimize distribution strategies and channel mix to maximize bookings
  • Deepen relationships with travel trade and corporate partners
  • Manage budgets with disciplined financial oversight and cost efficiency
  • Partner with global teams, member hotels, and external stakeholders on strategic initiatives
  • Co-create innovative solutions to enhance hotel and customer experiences
  • Ensure the region is fully integrated into the global Design Hotels community

    • Experience & Mindset

    Required

  • Bachelor’s degree in Business, Marketing, Hospitality, or related field
  • 10+ years of leadership experience in commercial operations, brand strategy, or hospitality
  • Proven track record in portfolio development, stakeholder engagement, and revenue growth
  • Strong knowledge of APEC and Greater China markets
  • Exceptional leadership, networking, and influencing skills
  • Fluent in English; proficiency in Mandarin or another regional language is a plus

    • Preferred

  • Master’s degree (MBA or equivalent)
  • Experience in multinational hospitality organizations
  • Strong network within travel, lifestyle, and hospitality
  • Expertise in budget management, cost optimization, and financial forecasting

    • Skills

  • Strategic and analytical mindset
  • High-level negotiation and influencing skills
  • Strong communication and presentation abilities
  • Proven ability to inspire, lead, and develop diverse teams
  • Entrepreneurial mindset and commercial acumen
  • A pivotal role in shaping Design Hotels growth in APEC & Greater China
  • Opportunity to work at the intersection of luxury hospitality, design, and culture
  • Global exposure within the Marriott International portfolio
  • Hybrid and flexible working options
  • Travel and networking opportunities across APEC & Greater China
  • Exclusive benefits at Design Hotels member properties and Marriott Explore rates

    • Please send your application without a picture.

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