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Marketing Executive, Digital (SEO / APAC / MNC / Manufacturing / 5 Days) - Islandwide, SG

Marketing Executive, Digital (SEO / APAC / MNC / Manufacturing / 5 Days) - Islandwide, SG

EA RECRUITMENT PTE. LTD.Islandwide, SG
6 days ago
Job description

Roles & Responsibilities

  • Well Established MNC Manufacturing Company
  • Company located at Tuas
  • Working Hours : Monday - Friday : 8.30am - 5.30pm
  • Company transport provided at various MRT locations
  • Variable Bonuses + Excellent Welfare & Benefits

Job Scope

SEO Management

  • Conduct keyword research to identify new opportunities and optimize existing content for relevant search terms in APAC markets.
  • Perform on-page SEO optimization, including meta descriptions, title tags, header tags, and content optimization.
  • Assist with technical SEO audits and work with web development teams to implement recommendations (e.g., site speed, sitemaps, robots.txt).
  • Monitor and report on SEO performance using tools like Econda Analytics and Google Search Console.
  • Continuously research and keep up-to-date with the latest AI trends and their impact on SEO, including AI Overviews, generative AI in search, and answer engine optimization (AEO).
  • Stay up-to-date with general SEO trends, algorithm changes, and best practices.
  • SEM Campaign Management

  • Assist in the planning of paid search campaigns on platforms like Google Ads, Microsoft Bing, and Baidu / Naver / Yahoo! Japan (depending on markets).
  • Work closely with and manage local country agencies responsible for the execution and optimization of these paid search campaigns.
  • Provide guidance and support to agencies on keyword research, ad copy development, and targeting strategies.
  • Monitor agency performance, analyze campaign data, and provide recommendations for bid adjustments, budget allocation, and overall strategy improvements.
  • Content & Website Support

  • Support website updates and ensure content is optimized for search engines.
  • Assist in maintaining website health and user experience.
  • Reporting & Analysis

  • Track, analyze, and report on key digital marketing metrics, including orders, revenue, and Return on Ad Spend (ROAS), across various platforms.
  • Provide insights and recommendations for optimizing digital marketing performance.
  • Regional & Global Collaboration

  • Work closely with regional and local marketing teams to ensure digital strategies align with overall business objectives.
  • Collaborate with and report to the Global In-Charge of SEO / SEM to align on global strategies, share best practices, and contribute to international initiatives, particularly regarding AI's influence on search.
  • Support digital marketing initiatives for specific APAC countries.
  • Requirement

  • Bachelor's Degree in Marketing, Business, Communications, or relevant disciplines
  • 1 - 3 years of experience in digital marketing with a strong focus on SEO and SEM
  • Candidates are encouraged to apply this position via Apply Now button with the following information in the resume :

  • Work experiences and job responsibilities
  • Current and Expected salary
  • Reason for leaving
  • Date of availability
  • Education background
  • We regret that only shortlisted candidates will be contacted.

    KHOO SOT MEI (R21102604)

    EA Recruitment Pte Ltd

    EA License No : 21C0492

    Tell employers what skills you have

    SEM

    Advertising

    Social Media

    User Experience

    Targeting

    Marketing

    Strategy

    Digital Marketing

    Keyword Research

    Audits

    Copywriting

    Google Ads

    Facebook

    Google Analytics

    SEO

    Web Development

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    Digital Marketing Executive • Islandwide, SG