Content Creation & Social Media
Management
Plan,
create, and publish engaging content (videos, photos, reels) for
TikTok, Instagram, and other social platforms
Film and edit short-form videos using tools like CapCut
or similar mobile apps
Capture and edit
high-quality food and lifestyle imagery for social media, website,
and promotions
Maintain a consistent brand
voice and visual style across all
content
Community
Engagement
Monitor and
engage with followers; respond to comments, DMs, and
reviews
Identify and collaborate with local
food influencers and creators to grow brand
reach
Campaign
Management
Plan and
execute digital campaigns for new menu launches, seasonal promos,
and brand initiatives
Monitor campaign
performance and refine strategies based on analytics and audience
feedback
Analytics
& Reporting
Use
tools such as Google Analytics, Meta Business Suite, TikTok
Insights, and other social media dashboards to track
performance
Prepare monthly performance
reports and convert findings into actionable
recommendations
E-Commerce
Platform Support
Manage and update listings, menus, and promotions on
delivery platforms like GrabFood, Foodpanda, and
Deliveroo
Ensure menu accuracy, pricing, and
promotional updates are
current
General
Marketing Support
Assist in photoshoots, marketing events, and branding
activities
Support ad-hoc marketing tasks as
required
Requirements
Diploma / Degree in Marketing, Digital Media, or related
field
Proven experience in digital marketing,
social media management, SEO / SEM, and e-commerce / delivery
platform handling
Proficiency in tools such as
Meta Business Suite, Google Analytics, TikTok Ads Manager, and SEO
software
Strong content skills (video, photo,
short-form social media trends)
Data-driven,
results-oriented mindset
Ability to work
independently, manage multiple tasks, and meet
deadlines
Digital Marketing Executive • Singapore