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Senior Marketing Executive - D03 Queenstown, Tiong Bahru, SG

Senior Marketing Executive - D03 Queenstown, Tiong Bahru, SG

PAN PACIFIC VAN & TRUCK LEASING PTE. LTD.D03 Queenstown, Tiong Bahru, SG
11 days ago
Job description

Roles & Responsibilities

Job Requirements

  • Minimum 2 years of relevant experience in marketing, with proven hands-on execution in campaign management.
  • Strong understanding of 360° marketing strategies, including SEO / SEM, social media, email marketing, content marketing, and offline channels.
  • Strong written, visual, and interpersonal communication skills.
  • Data-driven mindset, proficient in using tools such as Google Analytics, Meta Business Suite, and other marketing dashboards to guide strategic decisions.
  • Ability to multitask, manage timelines, and work independently in a fast-paced environment.
  • Knowledge of basic design tools (e.g., Canva, Adobe Illustrator) is advantageous.
  • Prior experience in the commercial vehicle / automotive industry will be a strong plus.

Job Responsibilities

  • Propose promotional campaigns and branding initiatives to improve vehicle utilization and brand positioning.
  • Track key performance metrics (CTR, CPA, ROAS, conversions) and provide actionable insights for continuous optimization.
  • Develop and manage social media content calendars to strengthen brand presence and engagement.
  • Build and manage email marketing campaigns, including customer segmentation, automated workflows, and performance reporting using platforms such as Mailchimp and SendGrid.
  • Update and maintain website content via CMS platforms (e.g., WordPress), ensuring SEO best practices are applied.
  • Explore and implement retargeting and remarketing strategies to maximize customer acquisition and retention.
  • Collaborate with internal teams (sales, after-sales support, operations) to ensure marketing initiatives align with business objectives.

    • Tell employers what skills you have

    Ability to Multitask

    Aftersales

    Social Media

    Segmentation

    Email Marketing

    Canva

    CPA

    Content Marketing

    Customer Acquisition

    Digital Marketing

    Adobe Illustrator

    CMS

    Google Analytics

    SEO

    WordPress

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    Marketing Executive • D03 Queenstown, Tiong Bahru, SG