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Digital Marketing Executive
Digital Marketing ExecutiveEDGELINE PLANNERS PTE. LTD. • Singapore, Singapore, Singapore
Digital Marketing Executive

Digital Marketing Executive

EDGELINE PLANNERS PTE. LTD. • Singapore, Singapore, Singapore
3 days ago
Job description

Job Description

  • Develop and manage digital marketing for media accounts such as LinkedIn, Facebook, Instagram, YouTube and TikTok, etc. as well as designing and editing post contents
  • Create monthly social media calendar to promote audience engagement
  • Designing and editing social media campaigns effectively based on clear objectives, KPI, timelines and budget
  • Manage CRM system to build awareness, increase followers and reach out to care audience effectively
  • Manage day‑to‑day social media and community engagement activities including prompt communication with customers / followers and handling of feedback.
  • Identify, develop and work with new innovative technologies for creative campaigns and enhance efficiency and effectiveness of marketing
  • Create monthly social media reports and measure report performance of all digital marketing campaigns and assesses against goals (ROI and KPI).
  • Continuously research and stay updated on emerging digital marketing trends, technologies, and best practices. Share insights and recommend innovative strategies to enhance the company's digital marketing initiatives.

Responsibilities

  • Achieving sales and business development goals by developing go‑to‑market strategies, cultivating leads, and managing business related tasks
  • Establish and maintain strategic collaborations, search for new cooperation prospects, and cultivate links with vendors, partners, and important customers
  • Research the latest in the business industry and have a strong understanding of company strength or services as well as business position to keep business competitive
  • Monitoring competitor activity; analyzing market trends and tracking competitor’s activities and providing valuable inputs.
  • Communicate with marketing and team to manage the corporate branding plan and strategy in accordance with the overall business goals and vision
  • Requirements

  • Degree / diploma in social media management, marketing, or a related field.
  • Experienced in social media campaigns and able to launch Facebook Ads, Google Ads and SEO / SEM.
  • Preferably knowledge in website and marketing analytics tools (e.g., Google Analytics, etc.).
  • Able to develop collateral and images utilizing a number of applications, apps, and resources, including short form mobile video.
  • Added advantage to have knowledge of the Adobe Suite, which includes Premiere Pro, After Effects, Photoshop, Canva, and Illustrator.
  • Ability to flourish with minimal guidance, be proactive, and handle uncertainty
  • Proficient in Word, Excel, Outlook, and PowerPoint
  • Excellent communications and interpersonal skills
  • Able to work independently and meet deadlines
  • An advantage to have a fair understanding of the Interior Design and Renovation industry for better understanding
  • #J-18808-Ljbffr

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