Job Responsibilities :
The Senior / Global Community Specialist is responsible for growing Razer’s community at an exponential rate through various content and engagement strategies. You are required to have your hands on the pulse of gaming, esports and social media trends to ensure Razer stays in the forefront of its social media game.
Given the global nature of the position, this role may be required to work evenings, weekends and odd hours to ensure successful execution of its community efforts.
- Manage day-to-day communications on the social media channels of Razer (Facebook Instagram, Twitter and TikTok) to grow the engagement and size of these channels exponentially. This includes routine housekeeping, moderation, conflict resolution and enforcing of community house rules.
- Create engaging, timely and relevant content across multiple social media channels to grow audience and increase engagement
- Coordinate with internal marketing / product teams globally to develop and execute a social media and community strategy, which includes content / campaign planning and creation
- Maintain relationships with online influencers / content creators through active outreach
- Manage an up-to-date calendar of social content with regular stakeholder communications to ensure timely delivery
- Conduct ongoing analysis and reporting of owned social media (and external channels) to provide industry / landscape insights as well as recommend suggestions for further improvement
- Perform ad-hoc department administrative duties as required
Pre-Requisites :
Bachelor's degree in relevant discipline such as Communications, Marketing, Digital Media or PR, or equivalent practical experienceMinimally 3-5 years of experience in community management or social media marketingLanguage Skills : Fluent English is a must and (favorably) an additional second languageUnderstanding of social media and livestreaming best practices, online marketing, and engagement techniquesHave a good eye for creative content, and the ability to spot emerging social trends and identify gaming / pop-cultural referencesAbility to work in a fast-paced environment, focusing on generating business resultsAbility to work with global teams across multiple time zones and culturesMust be a gamerGood-to-have(s)
Experience in building and managing social media accounts for a brandExperience managing external agencies and vendorsKnowledge and experience in Digital Marketing, CEO, and SEMAre you game?