Assistant Director of Sales China Market

The main responsibilities and tasks of this position are as listed below but not limited to these:

• Serve as the primary point of contact for all China luxury travel agencies other key partners managing day-to-day relationships and resolving customer and agency queries via WeChat and other China-market channels.
• Manage and grow relationships booked through Accors proprietary HERA agency program as well as through Virtuoso American Express Fine Hotels & Resorts Signature Network Travel bedbanks and OTAs (primarily ).
• Drive strategies to grow Suite and Fairmont Gold share of bookings from the China market and identify and pursue new revenue opportunities within existing agency and account relationships.
• Monitor China market production by segment and channel against budget and forecast adjusting account coverage and sales priorities as needed to achieve goals.
• Generate and convert M.I.C.E leads from the China market both through direct client relationships and through intermediaries.
• Manage and service existing China corporate accounts and actively develop and grow the hotels China corporate account base.
• Collaborate closely with hotel teams Global Sales Offices (GSOs) Distribution and Business Development colleagues to convert leads and drive incremental revenue.
• Actively search for and develop new opportunities to promote the hotel in the China market including through Redbook (Xiaohongshu) WeChat and other relevant China digital and social channels.
• Participate in sales missions client events trade shows site inspections and business development activities locally and internationally.
• Travel regularly to key China source-market cities to meet with top-producing agencies and accounts in person and strengthen relationships.

Qualifications :

• At least Bachelors Degree or Diploma preferably in Hospitality Management Business or a related field
• At least 5-7 years of relevant experience in hotel sales with a strong background in the luxury leisure segment and demonstrated experience managing China market agency and travel trade relationships
• Working knowledge of HERA hotel CRM PMS/Opera and Sales & Catering systems (especially Delphi) and Agency 360; proficiency with WeChat and other China-market digital/social platforms
• Fluent in Mandarin and English (spoken and written) is required given the primary focus on the China market
• Strong interpersonal and relationship-management skills with a good reputation for integrity
• Deep understanding of China luxury leisure travel trade including agency consortia and OTA distribution models
• Ability to manage and grow a portfolio of agency and corporate accounts independently
• Comfort using digital and social channels (WeChat Redbook/Xiaohongshu) to identify and develop new business opportunities
• Flexible and able to embrace and respond to change effectively
• Ability to make decisions independently
• Willingness to travel regularly and extensively within China and the broader region to support agency and account relationships
• Experience with luxury travel consortia such as Virtuoso American Express Fine Hotels & Resorts Signature etc.

Remote Work :

No

Employment Type :

Full-time

Experience: years
Vacancy: 1