Marketing Executive

BUSHIROAD INTERNATIONAL PTE. LTD. • D07 Middle Road, Golden Mile, SG

9 days ago

Job description

Roles & Responsibilities

Location: 5-10 mins walk from City Hall / Bugis / Bras Basah MRT station
Working hours: Monday to Friday, Office Hours

Job Description

Manage and update official social media platforms and websites
Copywriting for social media, website, articles
Brainstorm and propose new promotional strategies to boost brand image and awareness
Prepare press releases for announcements
Manage community outreach such as liaising with KOLs and community leaders
Manage digital promotion such as Google Ads, Meta Ads, etc.
Develop and adapt promotional plans to align with each product release
Conduct data analysis from social media, surveys, and ad campaigns to optimize performance

Job Requirements

Candidate must possess at least Diploma/Advanced/Higher/Graduate Diploma, Bachelor’s Degree/Post Graduate Diploma/Professional Degree in Marketing/Communications
Has at least 1-2 years of relevant work experience
Strong understanding of social media and digital marketing platforms
Excellent communication skills in English, both written and oral
Willingness to learn trading card games (TCG) to better promote the brand and products
Strong problem-solving skills with the ability to think creatively and resolve challenges effectively
Strong team player with excellent interpersonal and communication skills
Self-motivated and proactive, with the ability to take initiative independently
Able to prioritize tasks and manage time efficiently in a fast-paced environment
Open to work on occasional weekends/public holidays for Company events
Open to travel overseas for business trips when required

Good to Have

Familiarity with games, anime, or internet culture is a strong advantage
Proficiency in Japanese, both written and oral, in order to liaise with Japanese speaking associates

Please send a copy of your latest resume, as well as past sample(s) of your work (e.g., social media posts or press releases) to bi_hr_application_marketing@bushiroad.com. Kindly be informed that only shortlisted candidates will be notified.

Tell employers what skills you have

Press Releases
Marketing Promotional Plans
Microsoft Office
Promoting Brand Awareness
Analytical Skills
Interpersonal Skills
Marketing Strategy
Content Management
Social Media Management
Influencer Marketing
Attention to Detail
KOL Development
Strategic Partnership
Schedule Management
Copywriting
Social Media Marketing
Team Player
Work in A Fast Paced Environment
Initiative
Campaign Optimization

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