Digital Designer

Roles & Responsibilities

Job Summary

The Digital Designer creates and adapts brand-consistent digital creatives for performance marketing campaigns across multiple formats and platforms, with a focus on visual quality, accuracy, and creative optimisation.

Responsibilities

• Interpret campaign production briefs and execute digital creatives across approved template systems and format families
• Populate dynamic creative templates with campaign content including copy, pricing, product imagery, and CTA elements
• Generate digital ad variants across all required placements using the ad automation platform, understanding template logic and catching layout anomalies proactively

Adapt and optimize assets for platform-specific specifications using Adobe Creative Suite

• Ensure layout accuracy, brand consistency, copy integrity, and technical compliance across all outputs
• Export and package final deliverables across required formats including static and animated assets

Maintain organized asset management, naming conventions, version control, and production file structures

• Identify layout inconsistencies, formatting issues, or outputs outside approved templates and escalate when necessary
• Support scalable production workflows and contribute to operational efficiency improvements
• Undertake other duties, responsibilities, and projects as assigned by the supervisor or management, in line with evolving business and operational needs

Requirements:

• Brings along 2–4 years of experience in digital, graphic or advertising production, with a portfolio demonstrating high-volume digital campaign work
• Experience in fast-paced agency, in-house or commercial environments, producing sales, festive, product launch and promotional creatives
• Strong knowledge of layout, typography, composition and visual hierarchy, with the ability to adapt creatives across multiple formats and placements
• Proficient in Adobe Creative Suite, particularly Photoshop and Illustrator; basic After Effects/motion skills are advantageous
• Familiarity with ad automation, dynamic creative workflows and digital ad specifications across social and display platforms
• Basic knowledge of AI-assisted creative tools is advantageous
• Strong attention to detail, file management and version control, with the ability to manage multiple deadlines independently and accurately

Tell employers what skills you have

Asset Management
Sales Campaigns
Ad Campaigns
Campaign Brief
Composition
Typography
Advertising Platform
creative campaigns
Digital Production
Digital Campaign
Brand Consistency
Adobe Illustrator
Adobe
Adobe After Effects
Production Environment
Basic Photoshop
Formatting Content
Graphic Design
Adhere to Brand Guidelines
Product Launch