Marketing Executive

Roles & Responsibilities

1. Key Responsibilities

1.1 Shared Marketing Execution (Wizlogix & Wiz360)

• Plan and execute the monthly marketing calendar across LinkedIn, EDM, website, and events for both brands.

• Write and design marketing collateral, including brochures, case studies, one-pagers, proposal inserts, and presentation decks.

• Maintain both company websites, including content updates, basic SEO, and campaign landing pages.

• Manage the marketing database and mailing lists in accordance with PDPA requirements.

• Track campaign performance and report monthly on reach, engagement, and lead generation.

• Coordinate with external designers, printers, photographers, and agencies.

1.2 Wizlogix (Technical B2B) Marketing

• Translate technical subject matter, such as PCB design, IT infrastructure, and training curricula, into clear marketing content for engineering and procurement audiences.

• Support trade shows, technical seminars, and customer events end to end.

• Build a steady pipeline of technical content, including application notes, project write-ups, and training course promotion.

1.3 Wiz360 (Corporate Learning) Marketing

• Develop programme collateral for corporate learning journeys and delegation programmes.

• Support brand-building for Wiz360, including positioning, messaging, and initial market presence.

• Assist with partner and venue coordination for programme launches.

1.4 Process Improvement & Other Duties

• Identify and recommend improvements to marketing processes and content workflows.

• Perform other duties as assigned by the reporting manager or management.

2.1 Education

• Diploma or Degree in Marketing, Communications, Business, or a related field.

2.2 Experience

• 2–4 years of marketing experience, ideally in B2B or professional services.

2.3 Functional Competencies

• Strong written English, as the role involves producing most outgoing marketing content.

• Working knowledge of Canva or Adobe Creative Suite, WordPress or a similar CMS, and email marketing platforms.

• Comfortable using LinkedIn as a primary B2B channel, including analytics.

• Exposure to electronics, engineering, or IT industries will be an advantage.

• Experience marketing training, education, or L&D services will be an advantage.

• Basic video editing or motion graphics skills will be an advantage.

• Familiarity with HubSpot, Mailchimp, or comparable marketing automation tools will be an advantage.

2.4 Personal Attributes

• Organized and self-directed; able to run multiple campaigns across two brands without close supervision.

• Comfortable switching registers between a technical B2Baudience and a people-development audience.

Tell employers what skills you have

Lead Generation
Email Marketing Software
marketing collateral
Coordinate External Vendors
basic SEO
Websites
Marketing Agency
Monitoring Campaign Performance
Marketing Plan Implementation
Marketing
B2B
EDM
Case Studies
brand events
Brochures
Engagement