MARKETING MANAGER

Roles & Responsibilities

In the Marketing Manager role, you will beresponsible for creating marketing campaigns that drive business results forour target audiences. You will take adata-driven approach, using multiple channels to increase awareness of thecompany and its solutions and drive actionable interest. The focus of the role will be in brandbuilding and sales enablement across both online and offline tactics.

Responsibilities:

· Develop, plan, execute and track high performingmarketing campaigns to drive brand awareness and achieve demand generationobjectives

· Help marketing team achieve strategic goals andmeet KPIs

· Track and analyze the performance of marketingcampaigns across email, social, digital, event and other channels

· Run digital campaigns across organic and paidchannels, analyzing results and optimizing future efforts

· Create, test and refine product positioning andmessaging

· Monitor all marketing project requirements,deadlines, schedules, dependencies and costs

· Create compelling marketing content (e.g., blogposts, social media posts, collateral, presentations, etc.)

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Qualifications:

· Years' experience as a marketing manager.

· Extensive knowledge of marketing strategies,channels, and branding.

· Excellent verbal and written communication skills;demonstrated strong business writing ability

· Experience in executing campaigns that drovequantitative business results

Strong analytical, data-driven and testingmindset

Tell employers what skills you have

Analytical Approach
Digital
Collateral
Development of Strategic Marketing Plans
Promoting Brand Awareness
Results analysis
Written Communication
Business Writing
Implementing Marketing Strategies
Marketing Requirements
Product Positioning
Marketing Management
blog posts
Presentation
Campaign Reports
Managing Email Campaigns