Social Media Operations Specialist

Roles & Responsibilities

Job Summary

We are seeking a proactive, creative, and results-oriented Social Media Operations Specialist to manage digital content, develop online communities, and strengthen brand presence across multiple social media platforms.

Responsibilities

• Manage and operate social media accounts across platforms including X, LinkedIn, YouTube, Telegram, Discord, Instagram, Facebook, and TikTok to maintain active brand presence
• Plan, create, schedule, and publish engaging social media content aligned with brand strategy
• Develop content calendars to ensure consistent and timely delivery of social media posts
• Monitor social media performance metrics, audience engagement, and follower growth to evaluate campaign effectiveness
• Analyze performance data to optimize content strategies and improve audience reach and engagement
• Develop and execute community engagement initiatives to increase user activity, engagement, and retention across platforms
• Respond promptly to community feedback and maintain active engagement to foster positive relationships
• Coordinate with designers, content creators, marketing teams, and stakeholders to deliver integrated and effective campaigns
• Monitor industry trends, competitor activities, and emerging social media trends to identify new content opportunities
• Support online events, product launches, promotional activities, and marketing campaigns to enhance brand visibility
• Build and maintain relationships with key opinion leaders (KOLs), creators, media partners, and relevant online communities to expand network
• Assist with campaign reporting by providing insights based on social media performance data
• Stay updated on changes to social media platforms, algorithms, content formats, and audience behaviors to adapt strategies accordingly

Required competencies and certifications

• Minimum 1 year of relevant experience in social media operations, content marketing, community management, digital marketing, or related field
• Strong understanding of social media platforms, content strategies, community engagement, and audience growth
• Experience using social media management, scheduling, and analytics tools
• Excellent copywriting and communication skills to craft compelling content
• Strong organizational and time-management skills to handle multiple projects and deadlines
• Familiarity with short-form content creation and current social media trends
• Ability to take ownership and execute tasks independently in a fast-paced environment
• Willingness to learn and adapt to new platforms, tools, and technologies

Preferred competencies and qualifications

• Strong interest in AI, technology, startups, or digital innovation
• Experience growing social media accounts from an early stage
• Experience developing and executing social media campaigns
• Basic graphic design or video editing skills
• Familiarity with AI-powered content creation tools such as ChatGPT, Claude, Midjourney, Runway, Cap Cut, or similar platforms
• Experience working with creators, influencers, KOLs, media partners, or online communities
• Experience in the Internet, technology, software, or digital product industry
• Experience supporting online communities through platforms such as Telegram or Discord

Tell employers what skills you have

Retention Management
Content Marketing Strategy
Establishing Plans
Instagram
Social Media Management
Content Calendar
Campaign Effectiveness
Social Media Measurement
YouTube
implement social media strategy
Liaison with designers
Community Engagement
Facebook
Scheduling
LinkedIn
Engagement