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Marketing Director (Brand Strategy & Communications)

Marketing Director (Brand Strategy & Communications)

STARLYNK PTE. LTD.D01 Cecil, Marina, People’s Park, Raffles Place, SG
6 days ago
Job description

Roles & Responsibilities

Job Title : Marketing Director (Brand Strategy & Communications)

Company Overview :

[Your Company Name] is a dynamic Information Technology Consultancy firm headquartered in Singapore. We advise clients on [e.g., cloud adoption and data governance]. We are seeking a Marketing Director with a profound background in strategic communications and brand building to architect our market positioning and narrative.

Job Details :

  • Employment Type : Full-Time
  • Seniority Level : Senior Management
  • Industry : Information Technology & Services, Consulting

Job Description :

This is a strategic leadership role designed to build our brand from the ground up. The successful candidate will not just market services but will define how the company is perceived in the competitive landscape. We value visionary storytelling and media prowess as much as technical knowledge, and we seek a leader who can apply high-level brand and content strategy to the B2B technology sector.

Key Responsibilities :

  • Corporate Narrative & Positioning : Develop the core messaging and value propositions that differentiate our consultancy. Craft the overarching story that connects our services to client business outcomes.
  • Executive & Corporate Branding : Position our technical leaders and the firm itself as authoritative voices through strategic media engagement, speaking opportunities, and high-quality content.
  • Integrated Content Strategy : Oversee the creation of an authoritative content library (reports, insights, case studies) that serves as the foundation for all marketing and sales activities.
  • Leadership & Vision : Build and lead the marketing function, setting the vision and ensuring alignment with business goals. Manage the marketing budget and resources strategically.
  • Job Requirements :

  • Minimum of 10 years of experience in senior-level marketing, branding, or media roles , with a demonstrable impact on organizational reputation.
  • Proven expertise in shaping public perception and building brand authority through media and content is the primary requirement.
  • A track record of working in complex, knowledge-based environments (e.g., media, consulting, financial services) is highly relevant.
  • Exceptional leadership and communication skills, with experience presenting to C-level executives.
  • Ability to synthesize complex information into clear, compelling messages. An aptitude for quickly understanding technology business models is essential; prior direct IT marketing experience is advantageous but not the sole criteria.
  • Application Instructions :

    Interested candidates must apply through MyCareersFuture and should be prepared to discuss their portfolio of brand-building achievements.

    Tell employers what skills you have

    Corporate Branding

    Sales

    Leadership

    Architect

    Content Strategy

    Information Technology

    Mandarin

    Data Governance

    Marketing

    Strategy

    B2B

    Communication Skills

    Consulting

    Storytelling

    Financial Services

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    Marketing Director • D01 Cecil, Marina, People’s Park, Raffles Place, SG

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