Senior Digital Marketing Executive (Regional Role)

Location : East (Near

MRT)

Working hours : 9am - 6pm, Monday to

Friday

Work

arrangement : Hybrid (3 days in office, 2 days

remote)

Salary : Up

to $4,200

Key

Responsibilities

Reports to Digital Marketing Manager, Regional

Marketing

Lead and optimize regional

e-commerce and digital campaigns (SEM, SEO, paid social) to drive

traffic, engagement, and ROI.

Conduct A / B

testing and funnel analysis to enhance conversion paths and

customer journeys.

Collaborate with regional

sales offices to ensure competitive digital positioning and

alignment with market trends.

Develop and

execute loyalty programs and lifecycle engagement strategies to

increase retention and repeat purchases.

Utilize behavioral data and AI-powered segmentation to

deliver personalized content and offers.

Advocate for customer-first thinking across regional

marketing efforts, fostering long-term brand advocacy.

Monitor competitor activity and evaluate campaign

performance across digital touchpoints.

Build

intuitive dashboards that provide real-time insights on

acquisition, retention, and conversion metrics.

Pilot emerging AI tools (e.g., chatbots, predictive

analytics, personalization engines) to elevate campaign efficiency

and customer

experience.

Requirements

3-4 years of digital marketing experience, preferably in

a regional or multi-market capacity.

Strong

foundation in paid media (search, social, performance

marketing).

Exposure to e-commerce platforms,

loyalty marketing, and personalization strategies.

Analytical mindset with dashboarding skills and the

ability to translate data into actionable insights.

Curiosity and / or experience with AI-driven marketing

tools and automation platforms.

Familiarity

with CMS platforms such as Sitecore is a plus.

Proactive communicator with the adaptability to thrive in

both virtual and cross-functional

environments.

Interested applicants,

please email your resume to

href="mailto : lilian@juhlerprofessionals.com.sg">

lilian@juhlerprofessionals.com.sg

Tan

Li Lian

EA 01C3135

Reg

R1100465