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Senior CRM Executive

Senior CRM Executive

THE HOUR GLASS LIMITEDD09 Cairnhill, Orchard, River Valley, SG
10 days ago
Job description

Roles & Responsibilities

Opportunity for this Role

At The Hour Glass , we are committed to enriching lives with passion by advancing watch culture. As part of our Digital Technology Services (DTS) team, you will play a pivotal role in driving digital transformation within the specialty watch retail sector. We value forward-thinking individuals eager to embrace challenges and develop innovative solutions. Our team fosters growth, recognizes contributions, and prioritizes well-being. This role offers a unique opportunity to work across Singapore, Malaysia, Hong Kong, Thailand, Vietnam, Japan, Australia, and New Zealand, delivering impactful projects on a global scale.As our Senior CRM Executive , you will lead CRM initiatives that transform business processes, elevate user experiences, and drive operational efficiency across all markets. You will oversee end-to-end project management, championing technical excellence and collaboration to deliver world-class solutions.

Key Responsibilities

1) CRM Initiatives

  • Partner with affiliates and cross-functional teams to align CRM strategies with business objectives and ensure smooth adoption.

2) End-to-End Project Management

  • Requirements Gathering : Collaborate with stakeholders to translate business needs into actionable technical specifications.
  • Implementation & Integration : Customize and integrate SugarCRM with mobile and external systems for seamless functionality.
  • UI Collaboration : Work with UI / UX designers to develop user-friendly interfaces tailored to business requirements.
  • System Customization : Tailor CRM systems and mobile apps to meet operational needs.
  • Testing : Conduct comprehensive System Integration Testing (SIT) and User Acceptance Testing (UAT).
  • Data Migration : Ensure high-quality, accurate data transfer into the CRM system.
  • Go-live Preparation : Coordinate deployments and ensure readiness for launch.
  • Post Go-live Support : Troubleshoot, resolve issues, and provide continuous system enhancements.
  • 3) Training & Documentation

  • Create detailed user manuals and training materials for CRM platforms and mobile applications.
  • Deliver training sessions to ensuredstakeholders are confident in using the systems.
  • Gather feedback from users and continually refine the experience.
  • 4) Stakeholder Management

  • Act as the primary liaison between external vendors and internal teams to ensure smooth project delivery.
  • Provide regular updates on progress, timelines, and deliverables to all stakeholders.
  • What We Are Looking For

  • Strong experience managing CRM systems , especially SugarCRM or similar platforms.
  • Expertise in mobile app customization and integrations with external systems like ERP solutions .
  • Proficiency in understanding and translating business processes into technical solutions.
  • A detail-oriented, proactive professional with excellent project management skills and the ability to meet deadlines.
  • Exceptional communication and collaboration skills, enabling smooth interactions across technical and business teams.
  • Tell employers what skills you have

    CRM

    Requirements Gathering

    User support

    Detail Oriented

    ERP

    System Integration

    SugarCRM

    Project Implementation

    user training

    Data Migration

    Project Management

    Mobile Applications

    User Acceptance Testing

    Stakeholder Management

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    Senior Executive • D09 Cairnhill, Orchard, River Valley, SG

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