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Regional Associate Strategy Director
Regional Associate Strategy DirectorHepmil Media Group • WorkFromHome, Singapore, Singapore
Regional Associate Strategy Director

Regional Associate Strategy Director

Hepmil Media Group • WorkFromHome, Singapore, Singapore
23 hours ago
Job description

Direct message the job poster from HEPMIL Media Group

Hepmil Media Group (HMG), part of Publicis Groupe, is a digital creator and content agency. We partner over 3,000 content creators across the SEA region, and are uniquely positioned to empower brands looking to create thumbstopping content. As operators of content platforms SGAG, MGAG, PGAG and MCRI, we are experts at engaging Gen Z and young millennials through hyper‑localized entertaining content across TikTok, Instagram and more. Learn more about HMG at

We are looking for a Regional Associate Strategy Director with strong leadership qualities, a robust creative mind and culture savviness to grow our clients through Hepmil’s suite of content, creator and strategy capabilities.

Key responsibilities for this role include :

  • Creative vision and leadership; ability to steer a team’s creative and strategic approach and lead / support projects cross‑functionally
  • Mentoring team members across the region and upskilling the team where required
  • Generating insights and ideas with a creator‑first focus across multiple social platforms (TikTok, Instagram, Youtube and Facebook)
  • Conceptualising, developing and pitching key strategies with clients for social campaigns through culturally‑relevant content ideas and creator selection
  • Pitching and presenting ideas to external business partners
  • Provide training and consultation for clients in relation to our products, processes and social landscape
  • Improve workflow and quality alongside industry best practices

Requirements :

  • Strong creative mind with 6+ years of creative or digital agency experience, at least one year in a creative leadership role
  • Excellent communication skills with good stakeholder, client and team management abilities
  • In‑depth knowledge of key social media channels primarily TikTok, but also Facebook, Instagram, Youtube and emerging platforms
  • Knowledge of the social media content ecosystem (across content generation, production and operations)
  • Knowledge of developing marketing strategies for cross‑platform execution
  • Experience leading a team in conceptualizing and producing content
  • Good comfort level interacting with high‑profile clients and industry professionals
  • Ability to present information concisely and accurately with keen attention to detail
  • Experience working in creative advertising industry with exposure in creating video content for digital formats is a key advantage
  • Ability to work in a hybrid set‑up
  • Seniority level

    Mid‑Senior level

    Employment type

    Full‑time

    Job function

    Advertising Services

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    Associate Director • WorkFromHome, Singapore, Singapore

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