Islandwide, SG - Marketing Manager

Roles & Responsibilities

The Marketing Manager is responsible for planning, developing, and executing marketing and branding strategies to promote the company’s services, expand market presence, and achieve business growth. The role involves managing digital and offline marketing campaigns, coordinating with clients and internal teams, and ensuring that all marketing efforts align with the company’s objectives and image.

KEY RESPONSIBILITIES :

• Develop, implement, and manage comprehensive marketing strategies to increase brand awareness and business growth.
• Conduct market research and competitive analysis to identify opportunities and industry trends.
• Plan and execute online and offline campaigns including social media, website updates, SEO / SEM, and digital advertising.
• Manage company branding, public relations, and corporate communication activities.
• Coordinate with design teams for marketing collaterals such as brochures, flyers, posters, and digital ads.
• Oversee the development of content for social media, newsletters, and company publications.
• Organize marketing events, trade exhibitions, and client engagement programs.
• Collaborate with the sales and operations teams to support lead generation and business development.
• Monitor marketing budgets, campaign performance, and prepare periodic management reports.
• Build and maintain strong relationships with partners, clients, and media representatives.
• Analyze customer insights and feedback to enhance marketing effectiveness.

JOB REQUIREMENTS :

WORKING CONDITIONS :

Tell employers what skills you have

CRM

Market Research

Lead Generation

Budgets

SEM

Microsoft Office

Social Media

Content Management

Canva

Public Relations

Digital Marketing

Publications

Google Analytics

SEO

Brochures

Brand Awareness