Product Marketing Manager, Payments

Roles & Responsibilities

About the team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.

What you’ll do

Airwallex is looking for a Product Marketing Manager, who will play a pivotal role in bridging the gap between our customers, commercial and product teams. This role is pivotal in delivering consistency and simplicity in our product positioning in the market, in addition to driving success in our product launches and go-to-market. This role will have a focus on our Payments suite of products.

This role is based in Singapore.

Responsibilities :

• Develop a deep understanding of our customers, needs, competitors and Airwallex’s unique edge to develop our value proposition
• Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams
• Plan and drive an effective product launch strategy / plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products
• Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - website, emails, content, decks and more
• Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions
• Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact

Who you are

We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.

Minimum qualifications :

Preferred qualifications :

Tell employers what skills you have

Product Marketing

Customer Experience

Customer Engagement

Translating

Investigation

Transparency

Strategy

Sales Operations

Communication Skills

Articulate

Data Analytics

Pricing

Rehabilitation

Financial Services

Product Launch

Brand Awareness