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Marketing Manager
Marketing ManagerIQPC WORLDWIDE PTE LTD • D01 Cecil, Marina, People’s Park, Raffles Place, SG
Marketing Manager

Marketing Manager

IQPC WORLDWIDE PTE LTD • D01 Cecil, Marina, People’s Park, Raffles Place, SG
30+ days ago
Job description

Roles & Responsibilities

  • Hybrid working arrangement
  • Exciting marketing campaigns
  • Great working environment, Centrally located

IQPC has an exciting opportunity for an ambitious Marketing Manager to join the team! In this role you'll be responsible for creating and executing innovative marketing plans for events across APAC. This position will provide you with great learning opportunities, a dynamic environment and a high level of responsibility. It will provide you with an in-depth understanding of how to manage large multi-channel marketing campaigns from start to finish.

Here’s a sample of what you’ll get to do every day!

Marketing Campaign Management

  • Strategize and develop marketing plans, budgets, campaign schedules and ensure timely implementation of digital and offline activity
  • Drive targeted delegate and sponsor leads via
  • a) Social media campaigns that engage the community.

    b) Effective E-Mail marketing

    c) Compelling web copy and optimized websites

    Content Development & Distribution

  • Develop content calendar, create relevant content pieces to support marketing campaign and nurture qualified leads
  • Distribute content through websites, media partners, social media and e-mail marketing to generate leads
  • Develop / Maintain Relationships with Media Partners

  • Create new and develop existing relationships with leading trade press and industry bodies. Create innovative partnership agreements which will drive interest for the event.
  • Create pre & post-event reports / articles / interviews to be featured in leading industry publications
  • Requirements

  • Bachelor’s degree, required, preferably in marketing, public relations or communications
  • At least 1+ years marketing experience preferred
  • Experience creating traditional and digital marketing campaigns
  • Experience creating and managing social media platforms
  • Experience using Google Analytics, CRM systems, Email marketing
  • Tell employers what skills you have

    CRM

    Budgets

    Advertising

    Social Media

    Marketing Strategy

    Email Marketing

    Marketing Campaign Management

    Marketing

    Strategy

    B2B

    Public Relations

    Digital Marketing

    Finish

    Publications

    Google Analytics

    Content Development

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    Marketing Manager • D01 Cecil, Marina, People’s Park, Raffles Place, SG

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