Marketing Specialist / Manager

B2B

marketing in technology

industry

Responsibilities

Liaison with regional sales and product leadership to

develop the GTM strategy for ASEAN / HK

Responsible for developing and owning regional Marketing

strategy and driving outcomes for ASEAN market

Strategize and craft marketing campaigns to realise GTM

strategy while maintaining optimum cost per lead ratio

Identify prospective clients and build a strong sales

pipeline for the Sales Managers using different marketing channels

• LDR / cold - calling, email communications, LinkedIn, referrals and

other direct marketing methods

Find unique

ways to attract the attention of C-level executives

Initiate appointments with Sales team and sync-up with

the respective Sales Manager to determine meeting output and follow

up aggressively to close the deal

Manage

regional budgets and spends

Track lead status

on a daily, weekly and monthly basis to check performance against

the marketing plan

Own regional events

planning, execution and

outcomes

Requirements :

5+ years' Enterprise B2B experience in Regional Marketing

in ASEAN / HK

Experience in Telecom /

Cybersecurity / Service provider segment preferred

Strong experience of running Marketing

campaigns

Good writing and verbal

communications skills

(EA

Licence No. 14C7000)

(EA Personnel Registration

No : R1110355)