1. Strategy &
Planning
Develop and implement comprehensive marketing plans
aligned with company objectives.
Conduct
market research and competitor analysis to identify trends,
opportunities, and threats.
Manage the annual
marketing budget and ensure cost-effective execution of
campaigns.
2.
Brand & Campaign
Management
Oversee brand identity and ensure consistent messaging
across all platforms.
Plan, execute, and
analyze multi-channel campaigns (digital, print, outdoor,
PR).
Monitor and report on campaign
performance, optimizing strategies for maximum
ROI.
3.
Digital
Marketing
Lead social media strategy, content creation, and
community engagement.
Manage SEO / SEM, paid
advertising, and email marketing campaigns.
Track analytics to measure effectiveness and drive
data-driven
decisions.
4.
Events, Partnerships &
PR
Plan and oversee brand activations, corporate events, and
promotional activities.
Build and maintain
relationships with media, influencers, and strategic
partners.
Negotiate and manage partnership
agreements to maximize brand
exposure.
5.
Collaboration
Collaborate with operations teams to align marketing
efforts.
Ensure timely delivery of marketing
materials and
campaigns.
Requirements
Bachelor's degree in Marketing, Communications, Business,
or related field.
Minimum 4-6 years of
marketing experience, with at least 2 years in a managerial
role.
Proven track record in creating and
executing successful marketing strategies.
Strong knowledge of digital marketing tools, analytics,
and platforms.
Excellent leadership,
communication, and project management skills.
Creative thinker with the ability to work in a fast-paced
environment.
Description
about the concept :
Bae's Cocktail Club is
opening a new concept housed within the National Gallery Singapore,
brought to life by the award-winning minds behind The Proper
Concepts Collective, Native Holdings, Chuga Soju and Labyrinth.
Across two immersive levels, we blend soulful Singaporean cuisine,
innovative cocktails, and nostalgic music-driven vibes-offering
guests a seamless day-to-night experience.
From
rooftop dining with skyline views to intimate lounge revelry, we
celebrate the spirit and flavour of modern Singapore,
reimagined.
Marketing Manager • Singapore