Branding Manager (F&B Cafe) - CK

Location : Central

Position :

Branding Manager (F&B Cafe) Job ID : 19901-

CK

Salary : Basic up

to $9,000

Industry : F&B

5 days work

week including

weekends

Responsibilities : Our

client is seeking an experienced Branding Manager to lead the

launch and growth of their new bakery café in Singapore. This is a

critical leadership position that will report directly to the

Director and will oversee the brand development, product planning,

sales strategy, and team management, with the goal of establishing

a locally rooted, community-focused brand.

As the Branding

Manager, you will play a key role in shaping the café's identity in

the Singapore market, adapting the existing product and packaging

concepts to suit local preferences, and building strong connections

with suppliers, vendors, and other partners. The role involves full

oversight of operations from launch to eventual multi-store

expansion.

Key Responsibilities :

• Lead

the brand development and localization strategy for the Singapore

market

alignment with the brand's concept

sales and marketing strategies tailored to local

customers

and service providers (e.g. packaging, kitchenware,

etc.)

compliance standards are met

the in-store and support teams

the launch phase, including being on-site at the café during

opening

business development and potential expansion plans

a brand that integrates with the local community and earns customer

loyalty

Requirements :

At least 3 years of related experience including Management

experience

F&B concepts, preferably cafés or Western-style

restaurants

and great understanding of Singapore's F&B regulations and

licensing procedures

Singapore F&B market and local consumer preferences

Existing network or contacts within the Singapore F&B industry

(vendors, suppliers, consultants)

localize existing Japanese product concepts and packaging to the

Singapore market

liaise with Mandarin speaking partners, suppliers, or internal

teams

skills

especially during the start-up phase

experience in Western cuisine or similar industries

Willingness to be involved on-site at the store during the opening

period

(as this café is not Halal-certified)

experience(full-time position) is required

with multi-store expansion strategy will be an added

advantage

advantage to liaise with Japan HQ and Japanese speaking

counterparts, however is not a must.

Interested

applicants please send your resume to Calista(R22104418) with email

subject header " Branding Manager (F&B Cafe) Job

ID : 19901 - CK ".

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