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E-Commerce Manager

E-Commerce Manager

ORIENTAL FOOD & SERVICES PTE. LTD.Singapore
30+ days ago
Job description

eCommerce

Management : Develop

and manage the eCommerce strategy for trade partners, ensuring

alignment with overall business objectives.

Oversee the execution of eCommerce operations, including

product assortment, pricing strategies, promotions, and inventory

management.

Collaborate with sales teams to

ensure seamless integration of eCommerce initiatives with offline

trade strategies.

Optimize product listings,

ensuring they are compelling, accurate, and optimized for search

and conversion.

Monitor, analyze, and report

on key performance metrics (KPIs) for eCommerce and digital

marketing

activities.

Digital

Marketing Strategy :

Manage and optimize digital advertising campaigns on

platforms like social media channels tailored to the FMCG

market.

Develop and execute content digital

marketing strategies that enhance brand visibility and consumer

engagement within trade channels.

Utilize

tools and data analytics to drive targeted campaigns, customer

segmentation, and personalized digital marketing

efforts.

Stay current with industry trends,

consumer behaviour, and digital innovations in the FMCG sector,

applying this knowledge to enhance performance.

Work with internal and external teams to create and

optimize content that supports both brand and trade partner

objectives.

Ensure that content is tailored to

the FMCG audience and adheres to industry regulations and

standards.

Use data-driven insights to refine

strategies, improve ROI, and drive incremental sales

growth.

Operations

Management : Develop

with relevant operational teams to ensure a smooth handover of

goods to customers. Provide support to operations when needed to

ensure seamless

executive.

Job

Requirements : Minimum

Diploma in Marketing, Business, eCommerce, or a related

field.

At least 5 years of work experience in

digital marketing, with a strong focus in the FMCG industry

required.

Proficiency in eCommerce tools and

platforms, including experience with major FMCG retailer websites

and marketplaces.

Demonstrated experience in

direct negotiation with buyers and retailers, as well as a

comprehensive understanding of consumer channels, is

essential.

Maintain the integrity of the brand

image and consistency of voice across multiple channels to ensure

the brands stay top of mind.

Strong

understanding of FMCG sales dynamics, trade marketing, and shopper

behaviour

Experience with digital marketing

tools and online platforms (e.g.Tiktok, Shopee, Lazada,

etc).

Excellent communication, negotiation,

and relationship-building skills.

Knowledge of

FMCG regulatory requirements and industry standards is a

plus.

Ability to work collaboratively in a

fast-paced environment and manage multiple tasks

simultaneously.

Strong analytical abilities

are necessary, along with the capacity to identify new growth

opportunities.

Must be highly motivated,

driven, patient, and possess a positive attitude, contributing

effectively as a team player.

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Manager • Singapore

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