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Manager (Marketing & Events Programme) (Ref 26192)

Manager (Marketing & Events Programme) (Ref 26192)

JOBLINE RESOURCES PTE. LTD.Islandwide, SG
6 days ago
Job description

Roles & Responsibilities

Responsibilities

  • Formulation & drive execution of the marketing plan for the NGL programme
  • Drive analysis of market trends, candidates’ insights, programme trends and competitors’ analysis to build programme strategy
  • Spearhead social media marketing for the NGL programmes to boost engagement with potential applicants, current UG students, and related stakeholder groups.
  • Initiate, organize and run information sessions / webinars / experience days locally as well as internationally (as and when required)
  • Plan and execute admissions processes for applicants to the NGL programme

Requirements

  • Degree in any field; Business or Marketing preferred.
  • Minimum of 5 years relevant experience
  • Possess a creative and innovative mind for the development of engaging and targeted campaigns
  • An analytical thinker who could interpret campaign data to drive decisions
  • Keen knowledge of various digital marketing platforms and performance tracking
  • Keen knowledge of marketing automation tools such as HubSpot and SendGrid
  • Strong content marketing skills such as long and short-form content creation, copywriting
  • Strong project management skills with the ability to coordinate and manage multiple projects concurrently
  • Proficient in Microsoft excel and visualisation of dataset
  • Able to work after-office hours / weekend when required (This is due to outreach and marketing events which will typically be held over weekends such as open houses for Poly / JC students etc.)
  • Enjoy meeting and connecting with new people
  • Licence no : 12C6060

    Tell employers what skills you have

    Management Skills

    UG

    Microsoft Excel

    Formulation

    Automation Tools

    Marketing

    Strategy

    Content Marketing

    Project Management

    Digital Marketing

    Copywriting

    Social Media Marketing

    NGL

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    Programme Manager • Islandwide, SG

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