Marketing Communication Manager

MISSION

Reporting

to the Marketing Communications & Admissions Director, the

Marketing Communications Manager directs the Marketing

Communications team to deliver comprehensive marketing and

communication materials. This individual will oversee the delivery

of the IFS strategy to implement comprehensive marketing and

communication materials and multimedia for internal and external

campaigns. The Marketing Communications Manager will seek out and

develop effective communication content, coordinate external and

internal communications and work collaboratively with numerous

departments within the school. This position creates, writes and

publishes communication support material for external and internal

audiences under the guidance and support of the Marketing

Communication & Admissions

Director.

RESPONSIBILITIES

Participation in the execution of the IFS marketing communication

strategy : Develop and

implement effective communication strategies validated by the

Marketing Communication & Admissions Director that build

community loyalty, brand awareness, and IFS family and staff

satisfaction.

Develop and implement effective

communication strategies for internal staff consumption that keeps

the school's educational and administrative community updated and

informed.

Participate in developing

communication and marketing strategies for new student acquisition,

community opportunities, product & service launches, events,

and promotions.

Work with different

departments to generate new ideas and

content.

Organisation,

implementation and improvement of marketing and communication

outcomes : Supervise

and execute the creation of informative and exciting posters,

brochures, pull-up banners (kakemonos), institutional documents,

newsletters, informative editorial, and related marketing and

communication materials.

Plan and manage

communication materials' design, content, and production, including

the Annual Report and School Yearbook.

Advise

and assist the different schools (maternelle, élémentaire, collège,

lycée) and administration departments (HR, Event, social media,

admissions, parent relations, orientation, library, orientation

team, arts, sports, ...) in the implementation of their internal or

external communication plans.

Develop and

deliver internal & external newsletters

Provide content for the IFS website (news, page content,

etc...)

Supervise projects to guarantee all

content is publication-ready, especially in French.

Develop and implement new website tools e.g. virtual tour

and map tools

Lead and develop the Marketing

Communications department, overseeing the strategic execution of

marketing communication initiatives. This includes direct

management of the Marketing Communication Assistant, Social Media

& Website Moderator, and Multimedia Production Specialist,

ensuring alignment with organisational goals. Additionally, provide

mentorship and guidance to interns within the IFS Marketing

Communications

department.

IFS Brand

Management and Public Relations

Manage the IFS brand

image and champion the IFS brand guidelines.

Be the IFS key contact with the French Embassy, the

French Chamber of Commerce in Singapore and French / expat media

(lepetitjournal, le bottin, expat

living,...)

REQUIRED

SKILLS, EXPERIENCE AND

QUALIFICATION

Degree

in Journalism, Communication, Advertising, Public Relations or

similar.

5 to 10 years' experience in

communications (PR Agency, Communication Agency, Client

relationship roles, advertising agencies, brand consultancies,

etc)

Excellent knowledge of the various media

channels and communication tools

Mastery of

Windows tools and creative software like Adobe Photoshop,

Illustrator, etc.

Fluent in oral and written

French. A good command and level in English as appropriate for

conducting day-to-day business

Outstanding

written and verbal communication skills. Particularly in

French.

Adaptability, creativity,

responsiveness and autonomy

Good multitasker

and capable of simultaneously managing multiple projects with

different deadlines

Capable of working well as

part of a team as well as independently

• Organised and autonomous

Internal

customer / client orientation

Interested in

education and the international educational

environment.

WORK

RELATIONSHIP :

Admissions, Events and Parent Relations

department

Educational department across

Kindergarten, Elementary, Middle School and High School

Third

Party

Providers

REPORTING :

Marketing Communication and Admissions

Director

TERMS AND

CONDITIONS : Full time

position of 42 hours / week

Remuneration will be

based on salary scale in IFS

8 weeks of annual

leave

Medical

coverage