Digital Marketing Manager

We are a rapidly growing company in the field of e-commerce,

well known in the wedding and party related industry, with a huge

following on various digital platforms (TikTok, Instagram, YouTube,

Twitter, Facebook, Google and Bing

etc.).

Position

Summary : We are seeking a

results-driven Paid Media (Facebook, Google, Bing) Specialist to

join our dynamic marketing team. You will play a pivotal role in

planning, implementing, and optimizing our paid advertising

campaigns to drive business growth and brand

awareness.

Job

Description : Develop

and execute paid media strategies across various online advertising

channels, including but not limited to Facebook Ads, Instagram Ads,

Pinterest Ads, and Tiktok Ads.

Collaborate

with the marketing team to ensure paid media campaigns align with

overall marketing and business objectives.

Create and manage paid media campaigns from start to

finish, including budget allocation, targeting, and ongoing

optimization.

Monitor campaign performance,

analyse data, and provide insights to improve Purchases, ROI, CPA,

ROAS.

Stay current with industry trends,

changes in algorithms, and new advertising platforms.

Provide regular reports on campaign performance and make

data-driven recommendations for improvements.

Continuously test and experiment with different ad

formats, targeting options, and creative strategies.

Conduct market research and analyze customer data to

identify opportunities for

growth

Key

Requirements : Degree

in Digital Marketing, Business, E-commerce, Marketing,

Communications, or other relevant field.

Minimum 3 years of relevant experience in digital and

social media marketing.

Proven experience in

managing paid media campaigns, including Facebook Ads, Pinterest

Ads, Tiktok Ads and other platforms.

Proficiency in ad campaign setup, optimization, and

budget management.

Strong analytical skills

and the ability to translate data into actionable

insights.

Excellent communication and team

collaboration skills.

Experience with A / B

testing and conversion rate optimization.

Familiarity with marketing analytics tools (e.g., Google

Analytics) is a plus.

Experience in Women's

apparel industry in Europe Country is preferred.

Priority is given to those who spend more than USD1,000

per day on advertising